https://www.thenewj.in THE NEWJ Sun, 25 Jan 2026 06:00:38 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.1 https://www.thenewj.in/2026/01/25/meet-the-barbies-powering-indias-unicorn-boom/ https://www.thenewj.in/2026/01/25/meet-the-barbies-powering-indias-unicorn-boom/#respond Sun, 25 Jan 2026 06:00:38 +0000 https://www.thenewj.in/2026/01/25/meet-the-barbies-powering-indias-unicorn-boom/

A new wave of Indian entrepreneurs, dubbed BARBIE founders, are returning from abroad to build successful startups. These individuals, who pursued undergraduate degrees overseas, are outperforming IIT and BITS alumni in creating unicorns. Their global exposure and often family business leverage contribute to their success, particularly in consumer-focused ventures. ]]> https://www.thenewj.in/2026/01/25/meet-the-barbies-powering-indias-unicorn-boom/feed/ 0 2823